PRD receives ABU Green Broadcast Engineering Award

21 Nov 2019 | View : 1363

TOKYO (NNT) - The 56th Asia-Pacific Broadcasting Union (ABU) General Assembly presented the ABU Green Broadcast Engineering Award to the Government Public Relations Department (PRD) for making a smooth transition from analog to digital broadcasting.

The Internal Affairs and Communications Minister of Japan, Sanae Takaichi, delivered a speech at the opening ceremony of the 56th ABU General Assembly, which was held in Tokyo Japan. She said it is important to stress that the role of the media is to connect the people together and help them in times of natural disasters. The fifth generation (5G) of mobile technologies, the Internet of Things and the artificial intelligence have facilitated radio and television broadcasting, with more channels to access content than before. Advanced technologies will be used to enhance the broadcast of the 2020 Summer Olympics in Tokyo as well as the art and culture of Japan to the international audience.

The ABU President and NHK President, Ryoichi Ueda, said this year’s general assembly aimed at building credibility, providing immersive experience to the audience and helping members to incorporate new technologies in their production. However, they have to offer a variety of content to increase their chances of reaching different audience groups.

At 56th ABU General Assembly, a PRD representative received the ABU Green Broadcast Engineering Award for its work to ensure a smooth transition to digital broadcasting.

The event also acknowledged the progress of the ABU members’ broadcast projects. Representatives from more than 200 media organizations exchanged their ideas and information related to technological advancement, content production and cooperation. They also discussed the 8K technology, an image or display resolution with a width of approximately 8,000 pixels.

Information and Source

Reporter : Praphorn Praphornkul

Rewriter : Tarin Angskul

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